Main Highlights
Newly designed Custom Metrics
With this newly designed custom metric feature, you can create more complex formulas using brackets and simple input of metrics.
Reach and SKAN metrics for TikTok
We've added reach metric and dozens of SKAN metrics in TikTok, as part of our parity project.
Creation flow now supports drafts with Special Ad Category
You can now use our drafts feature with Special Ad Categories on Meta campaigns.
Other Updates
Moved Twitter's "Mobile App Re-Engagement" objective under Conversion column in activation
Updated Snapchat's API
Bug Fixes
Reporting
Fixed an issue where TikTok audiences weren't displayed in public reports
Fixed UI naming issues in Creative & Ad breakdowns"
Ad>Ad will now be called "Name (by ID)"
Creative>Creative will now called "Post (by ID)"
Fixed issue with broken previews in Meta and Pinterest
Updated issue with custom metrics that weren't updated after edit
Updated naming for duplicated CPC metrics
Fixed issue with grouping of Twitter Pre-roll campaigns
Fixed issue with data not being displayed in campaign reports top stats
Activation
Updated French translation of Engagement objective in Meta to "Interactions"
Fixed issue with searching for custom audiences and interests in audience step
Fixed issue with campaign creation in Meta
Fixed issue with fetching of organic posts in Meta
Fixed several UI/UX issue in new activation flow.